Times have changed but the values haven't. The cinnamon roll, a symbol of traditional family values and home-baked goodness, has become a North American phenomenon. Nostalgia erupts at the first whiff of sweet baking cinnamon. This is the stuff great brands are made of. Our brand is a result of our customer's experience, our quality, our location and our people. Our marketing plan is simple: get the right location, create mood through presentation, and sell through our people.

 

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